Personal Tax Account
The Personal Tax Account is a service which will be released in 2017/2018.
My involvement was at the initial stages of Discovery. The objective is to give users an holistic view of their tax situation and we were working around how this might be dynamically used to auto-suggest ways that users might be able to improve their situation.
This model below was used to help the service to move away from linear processes and adopt a user centric position: My savings; my future; my family; my income; etc. Each of these areas has a tax relationship.
My involvement was at the initial stages of Discovery. The objective is to give users an holistic view of their tax situation and we were working around how this might be dynamically used to auto-suggest ways that users might be able to improve their situation.
This model below was used to help the service to move away from linear processes and adopt a user centric position: My savings; my future; my family; my income; etc. Each of these areas has a tax relationship.
User centric Personal Tax Account model
Trusted Helper